Why a manufacture watch?
Manufacture watches are usually produced by small, independent watch brands in small quantities and with a high degree of manual labor. But why should a watch enthusiast purchase such a timepiece instead of trusting in the appeal of a well-known brand?
The reasons are always individual, but customers cite two recurring basic considerations:
A question of personality...
In the search for an ideal timepiece, it is not easy to keep an overview of the brands on offer. Small manufactories often concentrate so much on the product that they are not easily found. When it happens nevertheless, the joy of watch lovers is all the greater as curiosity and appreciation pay off.
Ideally, a manufactory watch fits the customer perfectly, like a tailor-made suit or a favorite dress.
In this way, it becomes an expression of its owner’s personality. Depending on the situation, this can of course also be achieved with a watch without an inhouse caliber. However, many watch lovers soon find themselves off the beaten track, where the latest trends or owning the same watch as the person at the next table are not important.